Product packaging is a “silent salesperson” and an important marketing tool used for promotional purposes. Given the rising consuming power of youngsters at present, the appealing designs of commodity packages can create unlimited commercial opportunities. According to our survey, the first choice of youngsters when shopping for a nighttime snack in convenience stores is instant noodle. Faced with such a large market with an annual turnover of billions of NTD, designing a package that stimulates this target group’s interest has become an important topic for marketing professionals. The most direct way, by which consumers come in contact with and understand commodities, is by looking at the package and at the name of the producer or commodity. With regards package designs used for instant noodle products, how do youngsters cognize the images conveyed by certain design elements? Specifically, could the choice of package font correctly convey a positive image of the product being sold? These questions comprise the main focus of the current work. This study conducts a survey on an experimental group and a control group for eight font types. We draw the following conclusions based on the survey results: (a)Most youngsters think that Ming-style, black, circular, and regular fonts imply the concept of being “popular.” (b)Most youngsters think that cursive style, running-style, and Kantingliu-style imply “elegant, classic and beautiful.” For these fonts, the results of the experimental group and contrast group have no significant difference. (c)Among the experimental and contrast groups, most youngsters think that the font images have apparent differences when it comes to Ming-style and regular fonts. (d)Through factor analysis, we can summarize that the youngsters generally believe that the following fonts represent specific concepts: circular font: “highly spoken of, highly fond of and mellow;” black font: “highly spoken of, highly fond of and sharp;” Kantingliu-style: “highly spoken of, not fond of and mellow;” and clerical font: “lowly spoken of, lowly fond of, nd mellow.” The opinions of youngsters from either group vary when it comes to the other fonts.