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題名:客艙組員對企業文化的認知、企業文化的認同與組織承諾之研究--以中華航空公司為例
書刊名:中國地理學會會刊
作者:陳維華顏建賢
作者(外文):Chen, Wei-huaYen, Chien-hsien
出版日期:2014
卷期:52
頁次:頁31-59
主題關鍵詞:中華航空公司客艙組員企業文化組織承諾China AirlinesCabin attendantsCorporate cultureOrganizational commitment
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:176
  • 點閱點閱:34
企業組織為了適應外在問題及整合內部問題,因此發展出企業文化(Corporate Culture),企業文化不僅影響組織對成員之意義,同時也提供成員行為的準則與型態。而一個企業文化的養成更是影響整個營運成功與重要關鍵,企業文化對企業是如此重要,對組織員工更是影響深遠,在眾多與員工關係的實證研究中心顯示,企業文化會顯著地影響員工的組織承諾(Organizational Commitment)。中華航空公司為國內規模最大的航空公司,因此本研究探討代表著航空公司形象的華航客艙組員企業文化認知、認同與組織承諾之間的關係,研究目的為了解華航客艙組員對企業文化之認知、認同及組織承諾之現狀,以及分析華航客艙組員企業文化之認知、認同及組織承諾之關係。最後根據研究結果提出結論與建議,做為企業與客艙組員建構一致共同遵循的價值體系,以及航空業界及相關研究者之參考。藉由350份華航客艙組員的問卷調查與統計分析得到以下結論:一、不同社會人口統計變項對於企業文化認知、企業文化認同與組織承諾構面部分有顯著差異。二、企業文化認知、企業文化認同與組織承諾有顯著的正向關係。三、企業文化認知對組織承諾有較佳顯著預測能力。
To address external issues and integrate internal problems, a business organization must develop its corporate culture, which impacts not only the entire operational success of the organization but also its employees. Numerous studies reveal that corporate culture significantly influences employees' organizational commitment through the relationship between the organization and employee. Therefore, this study aims to investigate the relationships among corporate culture cognition, identification, and organizational commitment that were presented by flight attendants from China Airlines, the largest airline in Taiwan. Second, research results suggest that flight attendants and the China Airlines business organization should formulate a consensual value system that could be followed. Furthermore, the conclusions and recommendations of this study serve as a reference for the aviation industry and future research. A total of 350 questionnaires were distributed and effectively returned. The main conclusions from the data analysis of this research are as follows: 1. Individual characteristics were significantly different among variables of the corporate culture cognition, identification, and organizational commitment; 2. the corporate culture cognition and identification had a significant positive relationship with organizational commitment; and 3. corporate culture cognition can significantly predict organizational commitment.
期刊論文
1.江岷欽(19930200)。競值途徑在組織文化研究上之應用。理論與政策,7(2)=26,126-143。new window  延伸查詢new window
2.黃湘武(19801000)。皮亞傑認知心理學與科學教育。科學教育,37,12-17。  延伸查詢new window
3.Denison, Daniel R.(1984)。Bringing corporate culture to the bottom line。Organizational Dynamics,13(2),5-22。  new window
4.Becker, H. S.(1960)。Notes on the concept of commitment。American Journal of Sociology,66(1),32-40。  new window
5.Schein, Edgar H.(1990)。Organizational culture。American Psychologist,45(2),109-119。  new window
6.Morrow, Paula C.(1983)。Concept Redundancy in Organizational Research: The Case of Work Commitment。Academy of Management Review,8(3),486-500。  new window
7.張酒雄、陳枝烈、簡慶哲、張淑美(19930500)。國中學生偶像崇拜與自我概念、學業成就關係之研究。教育學刊,10,261-322。new window  延伸查詢new window
8.Harrison, R.(1972)。Understanding Your Organization's Character。Harvard Business Review,50(3),119-128。  new window
9.Porter, Lyman W.、Mowday, Richard T.、Steers, Richard M.(1979)。The measurement of organizational commitment。Journal of Vocational Behavior,14(2),224-247。  new window
10.Hrebiniak, Lawrence G.、Alluto, Joseph A.(1972)。Personal and Role-Related Factors in the Development of Organizational Commitment。Administrative Science Quarterly,17(4),555-573。  new window
會議論文
1.O'Reilly, C.(1983)。Corporations, culture and organizational culture: Lessons from Silicon Valley Firms。The Academy of Management。Dallas, Tex。  new window
學位論文
1.莊文隆(2002)。企業文化認知、變革措施態度與組織承諾關係之研究(碩士論文)。靜宜大學。  延伸查詢new window
2.塗雅慧(2009)。企業文化、組織學習與組織承諾關係之研究--以臺灣運動鞋製造商A公司為例(碩士論文)。國立臺灣師範大學。  延伸查詢new window
3.莊博欽(2008)。地方居民對於節慶活動的活動效益認知與認同感對活動支持度之研究--以澎湖海上花火節為例(碩士論文)。朝陽科技大學。  延伸查詢new window
4.丁虹(1987)。企業文化與組織承諾之關係研究(博士論文)。國立政治大學,臺北市。new window  延伸查詢new window
圖書
1.Kotter, John P.、Heskett, James L.(1992)。Corporate Culture and Performance。New York:The Free Press。  new window
2.Mowday, R. T.、Porter, L.M.、Steers, R.M.(1982)。Employee organizational link ages : The psychology of commitment absenteeism, and turnover。New York:Academic Press。  new window
3.鄭麗玉(1993)。認知心理學:理論與應用。臺北:五南圖書。  延伸查詢new window
4.Ott, J. S.(1989)。The organizational culture perspective。Brooks/Cole。  new window
5.Schein, Edgar H.(1985)。Organizational culture and leadership: A dynamic view。Jossey-Bass。  new window
6.Hodge, B. J.、Anthony, W. P.、Gales, L. M.(1996)。Organization theory: A strategic approach。Prentice-Hall International, Inc.。  new window
其他
1.中華航空公司(200906)。關於華航:公司策略,桃園縣:華航。,http://eip.china-airlines. com/ch/Index/index. asp, 2012/10/01。  延伸查詢new window
2.交通部運輸研究所(20121216)。交通百科:交通雙語詞彙對照,台北市:交通部。,http://www.iot.gov.tw/searchsp.asp, 2012/12/20。  延伸查詢new window
3.Disney(2012)。Life at Disney: Our Cultual,http://www.disney.in/ corporate/culture. html, 2012/12/01。  new window
圖書論文
1.許木柱(19900000)。台灣原住民的族群認同運動:心理文化研究途徑的初步探討。臺灣新興社會運動。臺北:巨流。new window  延伸查詢new window
 
 
 
 
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