:::

詳目顯示

回上一頁
題名:學校課程推廣應用教育行銷理論之可能性初探
書刊名:中等教育
作者:侯一欣
作者(外文):Hou, Yi-hsin
出版日期:2009
卷期:60:4
頁次:頁116-133
主題關鍵詞:課程推廣課程擴散教育行銷Curriculum disseminationCurriculum diffusionEducational marketing
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(3) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:323
  • 點閱點閱:140
期刊論文
1.Marsh, Colin J.、Huberman, M.(1984)。Disseminating Curricula: A Look from the Top Down。Journal of Curriculum Studies,16(1),53-66。  new window
2.劉秀曦(20020600)。內部行銷在學校教育革新上之應用。中等教育,53(3),94-105。new window  延伸查詢new window
3.Young, J. H.(1990)。Curriculum implementation: an organizational perspective。Journal of Curriculum and Supervision,5(2),132-149。  new window
4.Hargreaves, A.、Fink, D.(2000)。The three dimensions of reform。Educational Leadership,57(7),30-33。  new window
5.彭曉瑩(20021000)。教育行銷之理論與實務。人文及社會學科教學通訊,13(3)=75,108-119。  延伸查詢new window
6.Cooper, B. S.、Ehrensal, P. A. L.、Bromme, M.(2005)。School-level politics and professional development: traps in evaluating the quality of practicing teachers。Educational Policy,19(1),112-125。  new window
7.Kelley, C. J.、Finnigan, K.(2003)。The effects of organizational context on teacher expentancy。Educational Administration Quarterly,39(5),603-634。  new window
8.Burch, P.、Spillane, J. P.(2003)。Elementary school leadership strategies and subject matter: reforming mathematics and literacy instruction。The Elementary School Journal,103(5),519-535。  new window
學位論文
1.許詩旺(2002)。國民小學教育人員對行銷策略認知及其運作之研究(碩士論文)。屏東師範學院。  延伸查詢new window
圖書
1.黃俊英(2001)。行鎖學的世界。台北:天下遠見出版股份有限公司。  延伸查詢new window
2.Markee, Numa(1997)。Managing curricular innovation。Cambridge:University Press。  new window
3.Bossidy, Larry、Charan, Ram、李明(2003)。執行力。臺北市:天下遠見。  延伸查詢new window
4.Schubert, W. H.(1986)。Curriculum: Perspective, paradigm, possibility。New York, NY:Macmillan。  new window
5.Kotler, P. K.、Fox, K. F.(1995)。Strategic marketing for educational institutions。Englewood Cliffs, NJ:Prentice Hall。  new window
6.黃俊英(2002)。行銷學。臺北市:華泰文化事業有限公司。  延伸查詢new window
7.Pratt, D.、黃銘淳、張慧芝(2000)。課程設計--教育專業手冊。台北:桂冠。  延伸查詢new window
8.許士軍(1986)。現代行銷管理。臺北:商務印書館。  延伸查詢new window
9.White, R. V.(1988)。The ELT curriculum: Design, innovation, and management。Basil Blackwell。  new window
10.高新建(2000)。課程管理。臺北:師大書苑。new window  延伸查詢new window
11.Rogers, Everett M.(1995)。Diffusion of Innovations。New York, NY:Simon & Schuster。  new window
12.Kotler, P.、Andreasen, A. R.、張在山(1991)。非營利事業的策略性行銷。臺北:國立編譯館。  延伸查詢new window
13.Rogers, E. M.(1983)。Diffusion of Innovations。New York:Macmillan Publishing Company, Inc.。  new window
14.鄭彩鳳(1998)。學校行政:理論與實務。麗文文化事業機構。  延伸查詢new window
15.蔡清田(20010000)。課程改革實驗:以研究發展為根據的課程改革。臺北:五南。new window  延伸查詢new window
16.黃旭鈞(2003)。課程領導:理論與實務。心理。  延伸查詢new window
17.歐用生(20000000)。課程改革:九年一貫課程的獨白與對話。臺北:師大書苑。new window  延伸查詢new window
18.Glatthorn, Allan A.、單文經、高新建、蔡清田、高博銓(2001)。校長的課程領導。台北市:學富文化事業有限公司。  延伸查詢new window
19.黃政傑(1991)。課程設計。臺北:東華。  延伸查詢new window
20.蕭昭君、Wilson, G.、Daviss, B.(1977)。全是贏家的學校:借鏡美國教改藍圖。臺北市。  延伸查詢new window
21.Brown, S.、Mclntyre, D.(1982)。Costs and rewards of innovation: taking account of the teacher's viewpoint。Innovation in the Science Curriculum。New York, NY:Nichols。  new window
22.Glatthorn, A.(1987)。Curriculum Leadship。London。  new window
23.Kotler, P.、Andreasen, A. R.(2003)。Strategic Marketing for Nonprofit Organization。New Jersey。  new window
24.Rudduck, J.、Kelly, P.(1976)。The dissemination of curriculum development。New Jersey。  new window
25.Skilbeck, M.(1991)。Economic, social and cultural factors。The International Encyclopedia of Curriculum。Oxford,UK:Pergamon。  new window
26.高子梅、Crandall, R.(2003)。顧客服務最佳行銷方法。臺北市。  延伸查詢new window
27.Gillborn, D.、Nixon, J.、Rudduck, J.(1993)。Dimensions of Discipline: rethinking practice in secondary schools。London。  new window
28.Holt, M.(1980)。Strategies for curriculum change。Schools and Curriculum Change。London:McGraw Hill。  new window
29.Rudduck, J.(1976)。Dissemination of innovation: the Humanities curriculum Project。London, UK:Evans/Methuen Educational。  new window
30.Tyler, R. W.(1967)。Changing concepts of educational evaluation。Perspectives of Curriculum Evaluation \\ Tyler, R. W. ; Gagne, R. M. ; Scriven, M. (Eds.)。Chicago。  new window
圖書論文
1.戴曉霞(1997)。行銷理念在高等教育課程革新之運用。邁向未來的課程與教學。台北:師大書苑。  延伸查詢new window
2.Snyder, J.、Bolin, F.、Zumwalt, K.(1992)。Curriculum implementation。Handbook of research on curriculum。Simon & Schuster Macmillan。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關著作
 
無相關點閱
 
QR Code
QRCODE